This website is not for you, it’s for your customers.
With this in mind lets take a look at the five important sections that your customers wants to see on your website.
It’s one of the top reasons anyone visits a restaurant or cafe website.
Our clients have told us about patrons walking in and already knowing exactly what they’re going to order thanks to their website.
A well designed menu is essential, with a clear layout and all the relevant information like price, dietary labels and descriptions visible.
Another great element to include in your website if not across every page is visual content like images.
You want to be promoting your incredible food anywhere possible so that your patrons are eager to come to your restaurant or cafe and try it themselves.
Along with including great images across your website you can also use a gallery page to add all your other images for visitors to browse through.
Another great tip can be to feature your Instagram feed on the website, this is a feature we include in all our Web Design Bistro websites.
An Instagram carousel means there is always new content being added to your website and it’s a simple way to grow your followers.
Featuring some of your best online reviews on your website can be a great idea.
These reviews can come from patrons or from other noteworthy sources like food critiques who have reviewed your restaurant or cafe.
This helps build trust and allows them to feel confident in their choice to visit your restaurant or cafe.
To learn more about how online reviews can help grow your business check out this other blog of ours.
You’ll always want to make sure it’s easy for anyone to find your address, opening hours and phone number on your website.
Even though we keep these up to date for you on your Google My Business page some visitors won’t see this and will go looking for it on your website.
If a patron can’t find your address, when you’re open or a phone number to call and make a reservation then they’re never going to walk through your door.
Another great tool that you can implement on your website is an online booking form.
There are many website visitors who aren’t eager to jump on the phone to call and book a reservation.
This is why a simple form on your website to reserve a table can greatly increase their chances of them becoming a customer.
To your success,